CI
Our CI
Corporate Identity
EUSU, as a new mission to embrace change and vision, contains meanings derived from“EU,” which stands for “generousness”that is warm, thoughtful,
and shared with others, and “SU,” which stands for “excellence”which will lead the future with vision.
It includes meaning of energetic, ubiquitous, smart and unique
and shared with others, and “SU,” which stands for “excellence”which will lead the future with vision.
It includes meaning of energetic, ubiquitous, smart and unique
Colon
- Heritage
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- 1 Creativity and Belief
- 2 Sincerity and Practice
- 3 Responsibility and Service
- Culture
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- 1 Warm
- 2 Caring
- 3 Sharing
- Business
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- 1 IT
- 2 Logistics
Color Scheme
It embodies the company's history and legacy as 70 years old sustainable businesses and the first listed company. Light
Blue represents youthful, intelligent, and challenging, implying a company with youthful, intelligent, and passionate
employees, while Black represents the group's future as a reputable company.
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- EUSU Dark Blue
- It is a legacy that has endured for 65 years and exemplifies the company's history and tradition as the first publicly traded company.
Pantone 2766C
C 100 M 100 Y 30 K 50 -
- EUSU Light Blue
- Young, smart, and challenging describes us as a young, intelligent, challenging, and enthusiastic organization.
Pantone 899C
C 73 M 18 Y 5 K 5 -
- EUSU Black
- Symbolizes the group's future as a trustworthy group in the eyes of the world
Pantone blackC
C 82 M 80 Y 77 K 61
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- EUSU White
- C 0 M 0 Y 0 K 0
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- EUSU Silver
- Pantone 877 C
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- EUSU Gold
- Pantone 875 C